Stale pipeline math

Estimate how much money may already be stuck in your dead-opportunity pile.

This page is not a guarantee. It is a fast decision aid for agencies and B2B service firms asking a simple question: is there enough recoverable pipeline hiding in stale leads, ghosted proposals, and no-decision deals to justify a focused revival pass?

If the recovery math already makes the $197 Pipeline Revival Audit look cheap, you probably do not need more top-of-funnel first. You need a cleaner reactivation sequence.

Recoverable pipeline calculator

Use rough, honest numbers. This is meant to show whether the quiet graveyard is already worth attention before you buy more traffic.

How many stale opportunities are sitting in the system?

Average deal value or first-sale value ($)

What percent of those stale opportunities could realistically be recovered with a better segment + sequence?

Of the recovered conversations, what percent would likely close?

22%

11 estimated stale opportunities that may reopen into active conversations

2 estimated recovered deals from that revived segment

$5,000 estimated recoverable revenue from the first focused reactivation pass

25.4× gross revenue multiple versus the $197 audit price

How to use this

If the math already makes $197 feel trivial, the pipeline likely deserves a real revival pass.
If the math is weak, your business may need more demand generation or better lead quality before revival matters.
The audit is there to identify the right stale segment, angle, and sequence so the team does not blindly spam everyone at once.

See the offer page See sample outline

What this calculator is really trying to show

Many firms do not have a lead-gen problem first. They have a stale-follow-up problem.
You only need a tiny slice of neglected pipeline to wake back up for the audit to pay for itself.
The point is not to chase fantasy numbers. The point is to justify disciplined recovery work before buying more attention.

What the Pipeline Revival Audit actually does after this

Ranks the stale opportunity pools worth touching first
Chooses the best first segment instead of blasting every dead lead
Builds the 14-day reactivation path and reply-handling rules
Separates “revive this” from “do not waste time here”

If a tiny slice of your graveyard is worth reviving, the next move is obvious.

Use the Pipeline Revival Audit to turn that rough estimate into a real segment choice, a clean reactivation path, and a practical recovery sequence your team can actually run.

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